Just because you can predict what your customer wants to hear, when, where and how doesn’t mean that your customer wants their behavior to be that obvious. Learning the dynamic balance between “convenient” and “creepy”...
While we are aware that CMO’s may spend more on IT than a CIO and this trend has been witnessed across the world in many organisation there are many questions about the CDO role like...
Those familiar with the Business Intelligence space will know of the role of a Data Warehouse. A Data warehouse accumulates data from multiple sources, with the objective of providing analytics that drives business decisions. In...
First steps towards a connected future.
The exciting potential of the Internet of Things has been talked about a lot. With billions of new connections predicted in the next few years it is widely accepted that...
For the past couple of years I have cited IDC’s prediction that by 2017, a unified data platform will become the foundation of Big Data Analytics strategy. The reason this makes sense is that “Big...
In 2015, Oral Roberts University was privileged to be the feature article in the Center for Digital Education Research Report called 'Harnessing Big Data for Better Educational Outcomes.' In August 2016, I was selected to speak at the...
A look at how three organizations gained a competitive advantage by tapping analytics in the battle for talent
We live in a world of unprecedented access to data. The potential of “big data”, which refers to...
We’ve all seen the stats spotlighting why customer experience is critical. Now that we’re in 2017, there’s a fresh lineup of choice measures to review. I chose five from a useful list compiled by Carla...
Business Intelligence (BI) promises to simplify the use of information in an organization. For the business it offers a place to bring data together, to find that single source of truth, and give business leaders...
No matter who you are or what business you are in, you're vulnerable to a cyber attack. That's the unfortunate reality of the times we live in.
Think you're immune? There are millions of cyberattacks in...