Hate Waiting? Businesses Target Improved Customer Experience

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Often the most frustrating aspect consumers experience with businesses isn’t directly related to the service or product itself, but instead the long wait time to receive it.

Restaurants, automotive services, bowling alleys and beauty salons are all examples of businesses that can have extended — and sometimes unspecified — wait times. Business owners are noticing that this can be a major annoyance to their customers, which can result in a negative consumer experience from the start.

Now, some business owners are taking action with the help of Waitlist Me.

Waitlist Me, previously known as NoshList, makes managing a waitlist simple and uses text and call messages to notify customers when it is their turn. The service is broadening its reach to work in all types of businesses, and runs across multiple platforms, including iPads, Android tablets, smart phones and computers.

“Waitlist Me has been proven to reduce walkaways, increase revenues and improve customer satisfaction,” says Brian Hutchins, Head of Product for Waitlist Me. “At the end of the day, everyone wins.”

Unsurprising, then, is that Waitlist Me is even catching on in the health care industry — where the average time it takes to see a doctor is approximately 23 minutes, and anywhere from 90 minutes to two hours during cold and flu season. In this industry, having technology at your fingertips to help plan your time could be a godsend. For example, the app has made a difference for both patients and physicians for one Wisconsin-based primary care facility.

“We expected the patients would appreciate the new waitlist options, but we didn’t anticipate that the physicians would also be happier, because the patients are happier when they get into the room,” said Kelly Tolson, director of operations at Wisconsin-based ProHealth Care. “That has been a very nice surprise.”

In addition to improving waitlist experiences, the app also offers easy-to-use features. Premium users can now customize and enable feedback surveys to go out after customer visits. Customers can easily send quick numerical ratings back in text messages or take surveys to rate their experiences in more detail, leave comments and even request a manager to contact them about their visit.

For more information, visit www.waitlist.me.

Source: NewsUSA

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